Albert aka DragonBall Yee hipped me to a neat unconference in Philly that just happened. (Ed Cone is blogging about it too) From what I’ve learned in the past thirty minutes itâ€™s called NORGS. This is the wikipedia definition. (Subject to rapid change):
Norgs are news organizations that may produce a printed newspaper, a website, podcasts, blogs or any combination of these and other news products. Norgs have certain qualities, including wide distribution of news, ethical standards, resiliency, interactivity, giving voice to the audience, aiding media literacy, and a positive cash flow. Will Bunch, a writer and blogger with the Philadelphia Daily News, coined the word in October 2005 . A discussion group met in an unconference on March 25, 2006, at the University of Pennsylvania to outline guidelines for an initial Norg architecture. Usage is common on websites discussing the future of news, particularly local news. See phillyfuture , buzzmachine , and blinq  .
Check out Albertâ€™s photos and watch the PhillyIMC video. I’m podcasting – vlogging – that video, btw. My favorite part of the video is Amy Webb‘s comments. Go 3min 46sec into the video to view. Basically she expresses concern about the “great digital divide” between newspaper editors and their young readers. Hearing the words blog and podcast from editors makes her cringe. It’s evidence that they still don’t get it. Because people, who editors are trying to reach, knew those words (blog and podcast) years ago.
She is also concerned about people claiming we need paper news because everybody can’t afford computers. Ten years, or less from now, she says everyone will. Paper based news is a romantic ideal that will be gone. If it isn’t completely gone in 10-20 years it will be supplanted by other deliver methods. These words are prophetic!
To make it super clear the video linked to bellow and encluded in my podcast was created by the PhillyIMC. Thank you PhillyIMC for making it and allowing the public to “rebroadcast” it. I podcast it from my server space to save them the bandwidth costs. 🙂
MOV 7m 41s 11.46MB 44.1kHz 320×240